ORANGE DOT AWARD

ORANGE DOT AWARD

The Orange Dot Awards celebrate the pet industry’s leading creative and influential designs. Through expert judging and rigorous standards, we spotlight products that drive industry growth and set new benchmarks.
Building Recognition
achievements
The Orange Dot is a trusted mark of design and innovation in the pet industry, globally recognized for celebrating excellence. It validates your product’s innovation and builds consumer trust, positioning your brand as a leader in a competitive market.
Fostering Innovation
achievements
The Orange Dot drives innovation by supporting advanced technologies and creative designs. It builds market confidence, encourages bold ideas, and positions your brand as a leader in the evolving pet industry.
WINNER EXAMPLE
Winning the Orange Dot Award demonstrates that your work is a true leader in pet design innovation, inspiring industry progress and elevating market standards. This honor not only boosts recognition and drives sales but also enhances your brand’s reputation and overall value.
dogGPT™: AI Application in the Pet Industry
dogGPT harnesses advanced AI to deliver personalized nutrition insights, ushering in a new era of smart, connected pet care.
Netease Yanxuan: Innovative Lapin Combo
Netease Yanxuan’s Freeze-dried Rabbit Meat Combo Cat Food utilizes premium rabbit meat to provide a naturally balanced, nutrient-rich dining experience for cats.
MORALGOODS: Organic Vegetable Usage in Petfood
MORALGOODS applies over 22 years of organic agriculture expertise to incorporate high-quality, traceable organic vegetables into pet food, promoting sustainable and natural pet nutrition.
ORANGE DOT AWARD 2026
All things tangible and intangible are eligible to participate in the GOOD DESIGN AWARD. Warmly welcome those who care about users, society, and meaningful design to participate!

Application Period

April 1, 2025 12:00EDT ~ Janurary 14, 2026 12:00EDT

Award Ceremony

March 27, 2026

Meet us at Orange Country Convention Center, during Global Pet Expo

2026 entry categories
Organic Ingredients
AI-Driven Nutritional Guidance
Functional & Therapeutic Diets
Fresh Meat & Freeze-Dried Innovations
Smart Feeding & Custom Meal Plans
Eco-Friendly Packaging Solutions
Gourmet & Artisanal Concepts
Nutraceutical Enhancements
Supply Chain Transparency
Digital Engagement Platforms
Holistic Wellness Formulas
Insect Protein
Sustainable Production Technologies
Regional Flavor Specialties
Personalized Nutrition & Data Insights
The 5 key points you need to know before the application

Applicant

Application procedures

Application Method

Fees

Award rate

1
Applicant

Participants qualify one of the following categories:

  • Market-Ready: Products launched by February 1, 2026, showcasing design, innovation, and market success.
  • Pre-Market: Developed but not launched by February 1, 2026, featuring upcoming innovations.
  • Concept: Unproduced projects as of February 1, 2026, highlighting creativity and forward-thinking.


2
Application procedures

The process begins with applications in April, followed by an initial screening, a subsequent evaluation, and a phase dedicated to preparing for the award announcement and promotion, concluding in March of the next year.

3
Application Method

1. How to apply

Applicants are required to prepare materials within the application period:

Attractiveness
Submit clear product visuals, design concept, and market performance data.

Functionality
Provide nutritional details, supporting experimental data, and highlight user-friendly features.

Quality
Demonstrate durable, certified packaging and ensure food safety with long-term usage feedback.

Responsibility
Showcase environmental initiatives, recyclable materials, and social or charitable commitments.


The participants must send info to the committee email: (pd@orange-dot.org)

2. Screening method

The Jury’s decision was made based on 4 perspectives: attractiveness, quality, functionality, and responsibility. 

4
Fees

Registration fees – 612 USD

The registration fees include the preparation of the product for adjudication, the preparation of a jury dossier and the presentation during the jury session.

Winner Package – 2397 USD

– Basis licence for the Orange Dot Label for the life cycle of your product as well as additional industry-specific labels
Two A4-format copies of the Winner certificate

– Media Support: Orange Dot collaborate with multiple channels: including leading portals, international pet magazines, dedicated “Spotlight” channel, and social platforms, to showcase outstanding winning entries. Detailed descriptions paired with high-quality visuals give readers a quick snapshot of the year’s standout projects and brands.

– Online Exhibition: Starting April 1, 2026, all Orange Dot Award winners will be featured on our website. This digital showcase presents project details, designer and manufacturer information, images, and related video content to a global audience.

– Orange Dot Social Events: The awards ceremony offers a prime opportunity to network face-to-face with industry leaders, media representatives, and peers. You’ll also officially receive your trophy or certificate during the event, expanding your professional network.

5
Award rate

While the ODA does not impose a fixed entry target or award rate, approximately 30% of submissions have been recognized in recent years.